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Fulham announce new Shirt Sponsor

Fulham Football Club have announced a new shirt sponsorship deal with French sports brand Airness.

The sponsors and club have not revealed how much the deal is worth but it is expected to be several million pounds a year, and has been described by Fulham Football Club as 'the biggest in the Club's history'.

The Airness symbol is that of a panther and it's logo is 'Toujours plus haut, toujours plus fort'. For anyone that doesn't speak French, this means 'Always higher, Always Stronger'.

The sponsorship deal is set for three years and is due to start at the beginning of the new season 2006/2007.

Airness also sponsor French Ligue 1 sides Nantes, Lille and Rennes and also manufactures kit for Portuguese side Boavista and Genk from Belgium. It is an official kit manufacturer to African national teams DR Congo, Guinea and Mali.

Fulham Football Club's Managing Director, David McNally expressed his excitement at the deal:

'This is a particularly exciting deal for the Club from both a commercial and consumer perspective. Airness is an ambitious brand which focuses on quality for the clubs it supplies and also for supporters of those clubs.'

'This is a significant time in Fulham Football Club's history with major investment being made on the pitch and also at Craven Cottage to enhance facilities and provide a best in class service to our fans. This deal signifies further improvements to the merchandise that we can offer our supporters, and obviously, will provide the best possible product to our First Team squad.'

'Therefore I am more than delighted to welcome Airness to Fulham and look forward to a long and prosperous future together.'





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The Journalist

Writer: Ollie Sheehan Mail feedback, articles or suggestions

Date:Wednesday March 15 2006

Time: 5:12PM

Your Comments

For anyone that only bought the shirt this seaosn it is annoying. However, for the club it is great news and hopefully it will help to give Coleman some funds in the summer. We need to be getting the best deals form the biggest brands, and this one sounds good to me
Ollie Sheehan
Well at least if you buy next seasons shirt, you can wear it for three years. (Unless you change your main sponsor!)
pitythefool
A new shirt. Oh well, nova one to add to the collection, not as though they need the money or nefing. Price of a single item in Harrods starts at £1 million don't it??????
BeeferFFC
Thats **** news about new shirt. It will probably look good but I only my nephew a shirt a couple of weeks ago. He will be gutted when it's seen as old next seaosn.
Ian Scott
They do have a lend of the fans don't they....and then the kids get laughed at for wearing the out of date one. I think fans should be able to take the old one back and get a dis****** on a new one.....or at least drastically reduce the one in stock, knowing that a new one will be on the horizon.
pompeygray
 

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